5 Key Marketing Strategies For Startups

Any business has two main functions- Innovation and marketing. If you can’t market your innovation well, everything else goes haywire. The aim of marketing is to understand your consumers so well that the product or service sells itself. Accurate marketing has made millions for businesses and ordinary people millionaires. When you have money flowing in …

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How To Write Good Case Studies: A Quick Tutorial

Case Studies have become essential business tools in today’s world. Specifically, they are handy sales devices that help your team showcase your work to new clients. A well-written case study can demonstrate how your product works, why your client needs it, and also your reliability when it comes to delivering results. It can also prove …

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How to Conduct a Killer Hack!

Compared to even, say, twenty years ago, businesses function very differently now. Don’t you think? Even in India, we have long left behind the traditional ways of hiring, networking and marketing. One of the best methods to achieve any or all of these is to host hackathons. Hackathons have burst onto the scene and have …

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Growth Hacking is the new rule of marketing in age of context

In the era of viral marketing and overnight sensations, start-ups dream about going with the same pattern. Rapidly blasting in prevalence and numbers is each startup’s motive.Whatsapp, and Instagram, have  turned into a  startup legend for having assembled multi-billion dollar organizations without  using a dime on marketing. Welcome to the age of the zero-dollar advertising …

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How Big Data is helping build better search Ads

Catching and overseeing information is challenging. With so much information and computerization engineering accessible to advertisers, there is an enticement to accomplish more. At this point, nearly everybody has heard the expression “big data.” It catches the thought that today we can gather and examine unlimited measures of data – data from client transactions, social …

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